HOW DOES IT WORK?

01 01
Watch a YouTube video

Simply watch a YouTube video. While you enjoy the video, we’ll do all the hard work

02 02
Let our algorithms work magic

Our algorithm analyses your facial expressions and feelings

03 03
Get your Emotion Score

Once the video ends, we give it a score based on how you reacted emotionally to it

04 04
Tracking Facial Expressions

Various Landmarks are marked on the face. Movement of these Landmarks are used to collect Raw data.

HOW CAN YOU USE IT?

Impact
ADVERTISEMENT
TESTING
Test your audio, video, print and digital advertisements to gauge its market impact and optimize for higher conversion
Impact
AUDIO
RESEARCH
Quantify the impact of your video/audio soundtrack on the consumer to identify what resonates with them emotionally
Impact
MOVIE TRAILER
OPTIMIZATION
Get frame by frame emotional analysis of a user watching your trailers. Optimize these pocket sized AVs to stimulate positive brand responses
Impact
AD-PLACEMENT
OPTIMIZATION
Give your ad conversions a boost by testing and optimizing the placement where it gets the most attention from your target market

Why use Affect Lab Facial Expression Tracking?

Improve your media planning
One click multi user testing
Improve your media planning
Access to Global Benchmarking Data
Improve your media planning
Get presentation ready reports
media planning
Improve your media planning
Improve your media planning
Predict campaign performance
Instant results
Instant results

OUR CLIENTS

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